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Global Approval BPM

Coordinating thousands of brand assets for FIFA World Cup 2022

A customer-facing approval platform connecting brand-item review, production data, delivery, and installation across a complex global programme.

FIFA World Cup trophy and stadium branding coordinated through LookConnex
100,000items delivered and installed
1 yearcore versions developed
Globalexpanded across group projects
BPM + ERPapproval and delivery connected

THE OPERATING CHALLENGE

More than a customer interface

Coordinate customer approval for thousands of signage and branding items without losing consistency or accuracy.

Connect customer communication with an existing ERP-led production and delivery process.

Ensure the right item is produced, delivered, and installed in the right location under a fixed event deadline.

THE CONFIGURED SOLUTION

One foundation, composed for this product

EMK mapped the existing infrastructure and approval workflow, then built a shared BPM workspace around reusable review, communication, integration, and project-control capabilities.

01

Approval workspace

Customers and delivery teams review every signage and branding item in one controlled flow.

02

Item catalogue

Structured item data keeps specifications, locations, versions, and status connected.

03

Review & revision

Comments, changes, and approval decisions remain traceable through each iteration.

04

Roles & access

Project stakeholders see the information and actions relevant to their responsibility.

05

ERP integration

Approval status connects with the established production and delivery environment.

06

Global configuration

The same foundation can support different projects, customers, and operating rules.

OPERATING EVIDENCE

What the product demonstrates

The core application versions were developed over one year and continued evolving with the client.

The platform supported delivery and installation of up to 100,000 items for FIFA World Cup 2022.

After proving effective, it expanded into a global platform for most of the group’s projects.

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Build the next operating platform.

Tell us which teams, workflows, data, and existing systems need to operate as one.